Migration Brewing Company approached me to design 22 oz. beer labels for their distribution line. They wanted a clean and minimalist design with a pop of vibrant color that would stand out from the other bottles on the shelves. I created a hand drawn, energetic pattern to contrast with the elegant and simple typography, then colored the patterns to reflect the flavor profile of each beer. The back label holds all the extra information a consumer would want to know, in a clear and easy to read design. Cheers to great beer and dashing design!