Nazeerah is a regenerative and sustainable clothing brand based out of Portland, Oregon and rooted in Egypt.

The name Nazeerah comes from the founder’s grandmother who was the village seamstress in Upper Egypt. Nazeerah lived during a time when clothing was made of natural fibers, the cotton crops were not sprayed with synthetic fertilizers, people lived closely with the earth and sustainable practices were the common way of life. Nazeerah’s mission is to carry on this legacy and it is on track to be a leader of sustainability in the fashion industry.

Emily, the founder and Creative Director knew that she wanted the logo to include a scarab, an important symbol in Egypt meaning regeneration, fertility and renewal. The center of the scarab mimics a cotton flower in bloom, paying homage to one of Egypt’s most famous crops.

e-commerce photos by Snap14 Production and Michael Maged

Montana Repertory Theatre has been one of my beloved clients this year, enlisting me to create both print and digital poster designs for promotion of their theatre productions.

I created this hand drawn illustration of some of the most awe inspiring and worth seeing attractions in Montana’s Yellowstone Country tourism region.

A San Diego based barbershop, Paloma is a refuge for those who want to be pampered somewhere they can let their hair down and their freak flags fly. The main principal behind Paloma is kindness and acceptance. Steering away from the typical masculine barbershop vibe, Paloma stands to be a community hub for all people.

Inspired by an eclectic mix of 60’s psychedelia, 90’s counterculture and touch of witchy-ness, Paloma’s brand reflects the radical and iconoclasts in our society. Andrew Lee, founder of Paloma doesn’t take himself too seriously and he doesn’t want you to either. Part of self care is the freedom to be yourself and that’s exactly what he wants for his clients when they sit in his chair.  

Paloma’s logo is almost a talisman of sorts. Borrowing imagery from Wicca and Astrology and set on a psychedelic pattern, it symbolizes peace, energy, growth and creativity.

Photos of shop by Kristina Belantes

Finish people are very connected to nature and during the long summers they spend as much time as possible outdoors. Spending time in nature is considered part of a healthy lifestyle in Finland. In this staggeringly beautiful country, time in nature is considered part of a healthy lifestyle. While branding Finland, I wanted to emphasize this important relationship between nature and the calming effect it has on people. Even in the dead of winter when it is dark 24 hours a day you can see the northern lights glow with beauty above the misty, snowy hills.

For this brand, I explored imagery that highlights Finland's rolling hills, mystical foggy climate and their thousands of lakes. The blue color palette evokes calmness. The texture used throughout the visual theme references the unpolished imperfection of rural life that is so authentic.

My client asked for wedding invitations inspired by aspects of both Art Deco and Art Nouveau. She was particularly drawn moody color palettes, repeat patterns and the "opium den" feel. After gaining inspiration from research, I designed a motif and theme that echoed the vibe she wanted, but with subjects I had not seen in this kind of artwork, such as the moth motif, and my own stylization of dandelions and poppies. All artwork is hand drawn.

SIMPLIFY | CURATE is a Portland based decluttering, organizing and interior design business with an eco–conscious core. Sarah, the founder of S | C, encourages less consumerism by guiding clients to declutter and organize their personal space while repurposing what they already own. Her clients end up with a refreshed space that emphasizes their personal and unique style.

Sarah’s business is committed to helping people live with less plastic and less waste. She embraces the beauty of wabi–sabi aesthetic and pairs it with skilled, common sense organization to create a space that, simply put, feels good.

SIMPLIFY | CURATE is an environmentally conscious company, and her branding reflects how the organic movement and colors of nature can be an alternative to organization via plastic bins and monochrome minimalism. The paintings I created for S | C ’s branding are inspired by the way stones reflect color as they catch light, celebrating the unpredictable, imperfect and unique beauty in nature. True personal style doesn’t look like a catalog, it is a curation of the things we find beautiful.

The warm, folksy feel of the small cafés and restaurants of Western Europe lingered in my memory long after my travels. The atmosphere of these places seemed naturally designed, crafted by the decorative instincts of an artistic person with an innate understanding of beauty and design. Illustrations of food and hand lettering give these places that hand crafted feeland I wanted to bring that ambiance to Le Petit Chariot.

I can make old, discolored and cracked photos look new again!